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Masterclass: Podcasting and Audio Marketing with Kerr Mathieson

April 28, 2021 @ 11:00 am - 12:30 pm

Free – £15.00

Our Speaker is  Kerr Mathieson of Audio Outsource.


Kerr, runs an Audio Production in Dundee. With 30 years experience in music and audio production, his mission…

“I simply want the world to sound better.”


He helps businesses engage their audiences through Podcasting, Audio branding and animated, sound designed logos.


Let me help you get your message heard!



Podcasting…. Is it right for me?

It’s tempting to think ‘I’ve got lots to tell people about, I should do a podcast’.


All marketing needs to have a plan alongside it for it to be effective, Podcasting is the same.


So think!

How, will customers find it?

When, will customers listen?

What, will the sessions include?

Why, will my business and customers benefit form this?

Who, are your customers for this content?

Where, will I promote and advertise it?


Podcasting is absolutely in a growth phase, but,  does that make it the right thing for you and your business?


If it’s done well, absolutely.


With that in mind, join me to discuss and learn more about podcasting, it’s strengths, weaknesses, and how to make it work for you.


We’ll discuss how best to plan and execute your ideas, and make the most of the opportunity to address your audience.


WBS Members Free

Non Members £15 Fee


April 28, 2021
11:00 am - 12:30 pm
Free – £15.00
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